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PAR AI

AI Intelligence Built In, Not Bolted On

Real-time insights for restaurant operators and marketers, embedded in the PAR solutions you already run on. No extra apps. No extra training. Just better decisions, faster.

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Introducing PAR AI

Food service margins are thin. Labor is tight. Guests expect more. And yet, the answers that could improve your business are often buried in dashboards, locked in spreadsheets, or trapped in someone’s inbox. PAR AI changes that.
PAR AI is our intelligence layer embedded into the PAR product suite
powering Coach AI and the Marketing Intelligence Assistant.

Built In,
Not Bolted On

AI lives inside the PAR solutions you already use (POS, BOH, loyalty, etc.), eliminating extra vendors and complexity.

AI-Connected Tech Stack

We connect front of house, back of house, loyalty, payments, and ordering into a unified intelligence layer.

More Data, Better Results

With the industry’s richest dataset, PAR AI delivers insights and recommendations grounded in real-world restaurant performance.

Open & Connected

650+ API-certified integrations ensure intelligence flows across your entire tech stack.

PAR AI powers two intelligent AI assistants —each designed for a critical role in your restaurant, built into PAR OPS Coach and PAR Engagement.

The Operational Intelligence Assistant.

For Operators. Powering the PAR OPS Coach solution , Coach AI accesses your data sources to deliver instant, ROI-ranked recommendations. With Coach AI, your corporate leaders, area coaches, and managers can zero in on what’s impacting their customers and sales today.
How it Works
Through simple, natural language prompts, Coach AI pulls live data from POS, inventory, labor scheduling, and guest experience systems. Operators receive clear visualizations, KPI grids, and actionable recommendations—all without platform-hopping.
Benefits for Operators
Coming Fall 2025

The Marketing Intelligence Assistant.

For Marketers. Integrated into the PAR Engagement platform, this assistant transforms campaign and customer data into instant, actionable insights.
Key Capabilities
How it Works
A conversational AI assistant embedded directly in the Engagement platform, It provides real-time analytics on loyalty performance, digital ordering, and engagement metrics. It eliminates the wait for custom reports and manual feedback analysis.
Benefits for Marketers

The Road Ahead with PAR AI

Coach AI and Marketing Intelligence Assistant are just the start. As PAR AI evolves, intelligence will extend across every part of the restaurant stack—from the front of house to the back office—continuously unlocking new ways to automate workflows, personalize guest engagement, and simplify operations.

Trusted by the Industry’s Best

“Coach has replaced the need for spreadsheets, and Coach AI is on track to replace the need for BI tools, ad hoc reports, and custom reporting”
John Rankin, Market Coach, Charter Foods
John Rankin,
Sr. Director of Operations
at Charter Foods

See PAR AI in Action

Request a Demo and discover how Coach AI and Marketing Intelligence Assistant can simplify decision-making, connect your data, and help your restaurants run smarter.

FAQ

Do I need new hardware or licenses to use PAR AI?
No. PAR AI features are built directly into existing PAR products—ready to use out of the box.
It’s embedded, connected, and powered by the industry’s richest dataset—delivering measurable results without adding complexity.
Yes. While PAR AI is most powerful with our full ecosystem, each engine can integrate with the systems you already use.
Do we need to have a background in AI before we can use these tools?.

Featured Resources

Tiffany Disher, General Manager, MENU North America

Tiffany Disher

General Manager, MENU North America

Tiffany Disher, General Manager, MENU North America, an omni-channel ordering solution to futureproof restaurant’s growing digital sales needs. Before taking on this new role in January 2023, she was an integral part of Punchh’s growth story. She has advised hundreds of customers over the past eight years on their loyalty strategies both from a base program standpoint as well as ongoing marketing strategies. Before Punchh, Tiffany worked for Schlotzsky’s where she supported the brand marketing team by leading loyalty, eClub, R&D, Franchise advisory council and marketing analytics. Tiffany has her Bachelor’s of Science in Economics from University of Oregon and Master’s in Business with a specialty in Marketing from Baylor University. An avid golfer, hiker and mom of two small children, Tiffany spends her limited free time entering into baking competitions.