Solutions

PAR Retail's Touchpoint System

Extend loyalty participation beyond the pump, the app, and the main POS with interactive, in‑store experiences.

PAR Retail’s Touchpoint System turns in‑store screens into dynamic engagement points that drive loyalty participation, influence the basket, and unlock incremental revenue.

A Smarter Way to Power In-Store Engagement

Purpose-Built for Convenience and Fuel Retail

Flexible Hardware That Fits Seamlessly into Store Operations

Engages Customers at the Moment of Decision

Loyalty Engagement is Underutilized In-Store

Retailers invest heavily in loyalty, yet most engagement still happens at checkout, the pump, or inside a mobile app. PAR Retail’s Touchpoint System changes that dynamic by bringing loyalty and engagement directly onto the sales floor—where buying decisions actually happen.

A Modular System Built for In‑Store Engagement

The Touchpoint System is built on a set of low‑footprint hardware that supports multiple modules, allowing retailers to deploy exactly what they need, where they need it.

Loyalty Extension (LE)
Enable members and non‑members to engage with loyalty anywhere in the store using just a phone number.

Shoppers can easily sign up, identify, and discover personalized offers across in‑store screens—without an app download or checkout interaction.

Self-Checkout (SCO)
Offer a faster, alternative checkout experience.

Give customers another way to pay while improving throughput, reducing lines, and maintaining a consistent loyalty connection.

Made‑to‑Order (MTO)
Support fresh food ordering with greater speed and efficiency.

Enable customers to place orders digitally while streamlining kitchen operations and reducing friction during peak hours.

Turn Loyalty into an Active In‑Store Driver

Touchpoint’s Loyalty Extension (LE) is a screen‑based engagement experience that allows every shopper—loyalty members, new sign‑ups, or non‑participants—to interact with your program anywhere on the property.

Loyalty Extension Enables:

Instant loyalty sign‑ups throughout the store
Seamless member identification with a phone number
Personalized offer discovery and real‑time deal visibility
Interactive product exploration
Closed‑loop measurement from impression to redemption
New revenue opportunities through CPG‑funded placements

Offer a Faster, Alternative Checkout Experience

Provide customers with a frictionless self-checkout option that helps improve speed and customer experience—while staying connected to the broader Touchpoint System.

Elevate the Made‑to‑Order Experience

Touchpoint Made‑to‑Order (MTO) enables flexible foodservice ordering with checkout at the kiosk or the main POS, helping retailers meet growing fresh food demand without adding complexity to store operations.

Intuitive digital menus and item customization let customers order at their own pace, creating a more seamless foodservice experience.
Shift ordering to self‑service kiosks so staff can stay focused on preparation, accuracy, and fulfillment.
Modular design supports different foodservice models, with the option to check out at the kiosk or complete payment at the main POS.
Update menus, availability, and configurations remotely to keep foodservice running efficiently across locations.