PAR® Engagement
Turn Guest Engagement into Revenue
Every restaurant’s success begins with engaged customers. The PAR restaurant engagement platform delivers industry-leading innovation from a unified suite that connects marketing, ordering, loyalty, and data to help you connect deeper, move faster, and grow at scale.
Trusted by the world’s leading brands.
More than 140,000 restaurant locations run on PAR.
- PAR Ecosystem
Bring it all together to perform even better.
- Core Benefits
Eliminate Friction, Accelerate Performance
Partnering with PAR for restaurant guest engagement means so much more than simply adopting new technology. It means joining a connected platform built for results.
Built for continuous growth
Every guest interaction fuels the next.
Flexible APIs
Keep you nimble, future-ready, and fully in control.
Strategic partnership
We’re right there with you, every step of the way.
The industry runs on PAR restaurant loyalty and marketing software.
* PAR customers with <10 locations.
89K+
Locations
34
Of The Top 100 Restaurant Brands
5.25B
Targeted Offers Created
See How It All Connects
Every part of PAR Engagement works together to keep guests coming back. From using their first offer in an online order to lifelong loyalty, it’s a continuous cycle that turns touchpoints into growth and moments into meaningful results
See how it all connects
PAR Engagement is built to work as a continuous growth engine—where every guest interaction fuels the next. From discovery to conversion to long-term loyalty, each piece of the flywheel drives the next for smarter engagement, stronger relationships, and real business outcomes.
Campaigns That Convert
Drive measurable impact with real-time, data-powered campaign tools. Engage guests through their preferred channels—email, SMS, wallets, web, or app with personalized promotions that convert. Built-in segmentation and optimization tools help you continuously refine your strategy and boost ROI with every send.
Flexible Ordering, Built to Scale
Deliver a customizable, branded ordering experience across web, mobile, and kiosk. With dynamic upsells and flexible menu logic, every experience feels effortless for both guests and operators. Give guests the freedom to order their way, while freeing operators from outdated systems.
Smarter Data. Better Decisions.
Unlock value in every interaction from first-time visitor to loyalty member. With Guest Identity and real-time data, start building rich guest profiles even before enrollment. PAR Engagement brings together loyalty, ordering, and marketing behaviors to fuel smarter, faster decisions. Whether you're segmenting audiences or optimizing performance, it's all in one place—no silos, no delays.
Loyalty That Builds Revenue
Transform loyalty into long-term value with personalized rewards, membership tiers, and meaningful guest experiences. From first-time visitors to your most loyal customers, create connections that strengthen over time. Designed to adapt with your brand, it’s loyalty that keeps guests coming back.
Amplify Impact with Smarter Engagement Tools
Supercharge guest engagement with tools designed to test, learn, and scale. From gamified engagement to AI-driven recommendations, Accelerate helps you connect with guests in more meaningful ways. Capture attention in the moment, convert with precision, and create momentum that lasts.
Consistent Brand Experiences, Everywhere
Craft consistent, on-brand experiences wherever your guests engage. With Digital Experience, you can instantly update messaging, roll out promotions, and tailor interactions at scale. Maintain brand integrity while delivering personalized moments that resonate.
Church’s Texas Chicken® Transforms Loyalty
Learn how this QSR saw 400,000+ signups and a 20% increase in spend after the first quarter of adopting PAR Engagement.
- Testimonials
Top brands are optimizing their restaurant guest engagement.
From increased retention to higher check sizes, PAR Engagement is delivering real-world results for industry-leading restaurants. Here’s what some of our customers have to say.
“We’re improving customer experience and engagement without losing our identity. That’s what this partnership has delivered.”
Heather Boggs
Chief Marketing Officer,
Beef ‘O’ Brady’s
“The beauty of Punchh as a tool is that it has really given the team a lot more eyes on the data of what our customers are doing, especially our loyalty customers. Having this understanding of our customer’s preferences and behaviors helps us deliver more personalized campaigns and offers at the right time on the right channel.”
Nick D’Antonio
Senior VP of IT,
Salad Collective
- Industries
Find the Right Fit for Your Business Model
PAR elevates efficiency and customer experiences across a variety of restaurant, retail, hospitality, and entertainment venues.
QSR
Fast Casual
Extend the modern, quality-focused vibe of your locations with PAR’s restaurant hardware and software.
Table Service
Hospitality
Convenience and Fuel Service
Drive meaningful customer experiences through loyalty programs guaranteed to perform.
Cinemas
Unify digital, box-office, and concessions operations for enhanced moviegoing experiences.
Theme Parks
From ticketing and concessions to gift shops, PAR makes payment fast and flexible.
Casinos
Unify restaurant, gaming, and casino management operations for better staff and guest experiences.
Frequently Asked Questions
PAR Engagement Frequently Asked Questions
What is PAR Engagement?
PAR Engagement is our expanded guest engagement suite that unifies loyalty, offers, ordering, and guest data into one seamless suite of tools. It’s designed to help brands create smarter, more personalized interactions across every touchpoint.
Why is this change happening now?
Is Punchh going away?
No, Punchh isn’t going away. In fact, it’s still the loyalty engine powering your programs. With the launch of PAR Engagement, Punchh Loyalty becomes part of a larger guest engagement suite—but its core capabilities remain fully intact.
You’ll still have access to everything you rely on today: advanced earning and redemption rules, membership tiers, referral rewards, and more. Punchh now focuses specifically on loyalty logic—helping you manage points, tiers, and benefits while giving you full control over fraud, liability, and program flexibility.
Will I still be using the Punchh platform, or is there a new product/interface I need to learn?
You’ll continue to use the same Punchh interface and login. Over time, you may see enhancements and expanded navigation options as we bring the broader PAR Engagement suite together. As we move forward, you will see different module divisions within the admin panel.
Do I need to do anything as a current Punchh and/or Ordering customer?
What does this mean for my existing Punchh and/or Ordering products?
There are no immediate changes to how you use our product. What you are going to see is… You can continue using your existing products as-is. New features and modules are add-ons and optional.
Can I still use Punchh loyalty and/or Ordering without adopting the full PAR Engagement suite?
What happens to my current Punchh and/or Ordering contract and services? Is pricing changing?
Is this change going to disrupt my current programs or campaigns?
Will I have the same support and services team?
What new capabilities does PAR Engagement offer today?
Examples include the App-less Experience, new AI Tools including Smart Upsell, Analytics Assistant, a redesigned PAR Wallet, and new ordering innovations like catering and group ordering. You’ll continue to see new capabilities released throughout the year.
How do I take advantage of the full suite if I’m interested in expanding beyond loyalty?
Let your Customer Success or Account Management teams know! We’ll help you map a strategy and roadmap for rolling out additional modules based on your existing tech stack and business goals, then help you determine what PAR Engagement products are right for you.
Will my guests notice this change?
What new features are planned for later this year and beyond?
How do I stay informed about updates or feature launches related to PAR Engagement?
Who can I talk to if I have questions about how this affects my brand specifically?
- Dive Deeper
