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Bad Ass Coffee of Hawaii Builds Its Franchise Future with PAR Technology

Bad Ass Coffee of Hawaii Builds Its Franchise Future with PAR Technology The Hawaiian coffeehouse brand partners with PAR to unify its technology stack as it expands its franchise footprint nationwide NEW HARTFORD, N.Y. (October 21, 2026) – PAR Technology Corporation (NYSE: PAR) today announced that Bad Ass Coffee of Hawaii, the Hawaiian coffeehouse brand […]

Recognizing data’s value for restaurants’ growth strategies

NRN

Josh Schoonmaker of PAR Technology elaborates on his FSTEC presentation, highlighting the value of data for engaging with restaurant guests, optimizing loyalty programs, and leveraging artificial intelligence. Watch for more advice on dealing with the foodservice industry’s challenges around data strategy, such as integrating tech stacks and resolving customer identity while enabling more digital-ordering channels. […]

Bridg Strengthens Identity Graph

Destination CRM

Bridg, a PAR Technology company, has enhanced its identity resolution platform with rebuilt identity graph, advanced matching capabilities, and a modernized data foundation behind PAR Intelligence, PAR’s agentic intelligence layer. Its multi-source graph contains 255 million verified U.S. consumer identities, representing more than 90 percent of the U.S. adult population. Bridg helps connect anonymous transactions […]

They Joined Your Loyalty Program. Now What?

Restaurant loyalty sign-ups are up almost 15 percent over the past year. Guests are downloading the app, punching in their phone number at the drive-thru, and opting in at checkout in real numbers. Loyalty transactions grew 28 percent year over year while anonymous transactions fell nearly 7 percent, according to PAR’s 2026 QSR Operational Index. […]

Bridg Strengthens Proprietary Identity Graph, Expanding the Data Foundation Behind PAR Intelligence

Bridg Strengthens Proprietary Identity Graph, Expanding the Data Foundation Behind PAR Intelligence Powered by 255 million verified U.S. consumer identities, the enhanced platform helps brands expand marketing reach, improve profile accuracy, and maintain customer visibility as contactless payments reshape the in-store journey, giving brands a more complete view of every customer NEW HARTFORD, N.Y. (October […]

Tech Tracker: xtraCHEF founders launch a new venture

NRN

PAR looks to ID more customers The POS provider launched Guest360, a new product designed to help restaurants identify customers that are not part of a loyalty program. Most restaurant transactions come from non-loyalty members at the counter, drive-thru, or kiosk. Guest360 allows restaurants to create profiles for those anonymous customers using a technology it […]

How Franchises Can Close the Profitability Gap with Agentic AI

Within the same restaurant brand, the top locations can earn 6.4 times the profit of the worst performers. Similar disparities occur with franchises across different industries. That number gets attention, but it doesn’t tell why the profitability gap exists in the first place. Two stores under the same brand can perform differently for dozens of […]