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Are the delivery wars over? How DoorDash’s tech upgrades signal industry-wide change

As DoorDash continues to outgrow its original function as a delivery marketplace, the company is increasingly exploring more of an end-to-end strategy. “Ultimately, they have to expand to new avenues because as a public company, you have to show your investors that you are growing in revenue and profit,” Joe Yetter, general manager at Par […]

PAR® Technology Launches PAR Games™: The Loyalty Game-Changer Brands Have Been Waiting For

PAR Technology Corporation

PAR® Technology Launches PAR Games™: The Loyalty Game-Changer Brands Have Been Waiting For Real-time, behavior-driven games that drive visits, spark engagement, and  boost loyalty—without discounting away brand’s margins NEW HARTFORD, N.Y. (September 17, 2025) – PAR Technology Corporation (NYSE: PAR), a leading foodservice technology provider, today announced the launch of PAR Games™, an interactive loyalty […]

Taco Bueno® Selects PAR® Technology to Elevate Restaurant Operations and Scale Growth

PAR Technology Corporation

Taco Bueno® Selects PAR® Technology to Elevate Restaurant Operations and Scale Growth Delivering Consistency, Innovation, and Support for a Growing Brand’s Next Chapter NEW HARTFORD, N.Y. (August 19, 2025) – Taco Bueno, the popular quick-service Tex-Mex chain, has selected PAR Technology Corporation (NYSE: PAR) as its unified technology partner. The brand will implement PAR POS™ […]

RaceWay taps PAR Technology to power rewards program

RaceWay, a convenience retailer with over 240 stores in 11 states, has chosen Par Technology Corp. as its partner for the launch of its first customer loyalty program called Raceway Rewards. The goal is to drive a more personalized customer experience, according to a press release. RaceWay,operates as a franchisor for parent company RaceTrac. “Our […]

PAR® Technology Leads the Way in Tier 4 Enablement for Altria Group Distribution Company’s 2026 Digital Trade Program

PAR Technology Corporation

PAR® Technology Leads the Way in Tier 4 Enablement for Altria Group Distribution Company’s 2026 Digital Trade Program Retailers can stay ahead with PAR Retail’s fully qualified, ready-to-deploy platform New Hartford, N.Y. (July 23, 2025) — PAR Technology Corporation (NYSE: PAR) today announced that PAR® Retail, a leading provider of technology solutions purpose-built for convenience […]

From Garnish to Secret Sauce: How Loyalty Has Become the Real Revenue Driver

For years, loyalty building was treated like a garnish that operators sprinkled on top of the “entrees” of bigger promotional strategies like traffic, advertising, and limited-time offers. Restaurants haphazardly threw punch cards and generic discounts on the proverbial plate as incentives, but rarely gave them the spotlight.= But now? Loyalty is proving to be the […]