In what’s now become an annual tradition at QSR, we asked our Digital Disruptors a straightforward question with no straight-line answers: What do you think is the next big tech trend nobody is talking about today?
The big shift coming is that the market can’t sustain an ever-growing list of tech vendors anymore. Franchisees and corporate operators simply won’t keep paying for more and more vendors, especially with rising costs elsewhere with labor and food. The complexity is overwhelming for employees, and it’s expensive to manage. The next trend is vendor consolidation, where restaurants will look to fewer tech providers that offer broader solutions, simplifying operations and cutting costs. Brands are going to demand tech that is extensible and readily integrates more of their needs—streamlining vendor relationships, reducing complexity, and delivering real results.
