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Understanding International Restaurant Expansion Challenges

Published on July 31, 2023
By PAR Team

Powering International Growth: How POS Device Empowers Restaurants to Expand Internationally

How the Right POS can Accelerate International Restaurant Expansion

With the rise of globalization and a diverse customer base, restaurants now have unprecedented opportunities to tap into new markets. Many restaurant owners aspire for an international brand but struggle to navigate these complexities of expansion effectively.

Expanding internationally unlocks massive opportunity for untapped revenue, but it requires tackling new tasks and overcoming challenges such as language barriers, currency differences, adherence to local laws and regulations, and aligning with customer preferences. Choosing the right technology to support your international expansion can feel overwhelming. However, when a restaurant chooses the right solution, it is one less thing to worry about. PixelPoint POS is designed to seamlessly scale internationally, making expansion as smooth as it is domestically. With over 40 markets served and a track record of successfully scaling multiple brands internationally, PixelPoint POS is the trusted choice.

So, how does PixelPoint POS enable international expansion? Here are the key features it offers:

  • Localization in the market of your choosing: Aka: the language, currency, and applicable local laws. A POS system capable of expansion into international markets must offer multi-language support for menus, receipts, and customer communication, ensuring a seamless experience for international guests. It should also handle different currencies, facilitating transactions and eliminating conversion challenges. PixelPoint POS ensures localization in a brand’s desired market by supporting the local language, currency, and complying with applicable laws and regulations. The system provides multi-language support for menus, receipts, and customer communication, delivering a seamless experience for international customers. Additionally, PixelPoint POS adheres to local tax, privacy, and restaurant industry laws, allowing you to meet all necessary requirements effortlessly.

PixelPoint is localized in over 40 markets, including countries in the Americas, Asia, Europe, the Middle East, Africa, and Australia and the Pacific Islands.

Americas  EMEA  APAC       
North America  Central America  Europe  Middle East  Asia  Australia and Pacific Islands 
Canada  Barbados  Ireland  Bahrain  Cambodia  Australia 
Mexico  Belize  Netherlands  Iraq  Hong Kong  Indonesia 
US and Puerto Rico  Bahamas  Spain  Jordan  Singapore  Malaysia 
  Aruba  UK  Kuwait  South Korea  New Zealand 
South America  Costa Rica    Lebanon  Vietnam  Philippines 
Argentina  Dominican Republic  Africa  Oman      
Chile  Guatemala  Cote D’Ivoire  Pakistan      
Colombia  Honduras  Egypt  Qatar      
Ecuador  Panama  Mozambique  Saudi Arabia      
Peru  St. Kitts and Nevis  South Africa  UAE      
Uruguay  Trinidad and Tobago             

  • Integration with Third-Party Services: A supplemental part of the localization component—the technological landscape looks different in every market. This spans from how people order, pay for their meal, and even loyalty and customer engagement. A versatile POS system should integrate with popular international services such as online ordering platforms, delivery platforms, online reservation systems, payment gateways, and loyalty providers. This integration enhances the reach and convenience for customers and facilitates smooth operations across different markets. With over 30 integrations, and more being built constantly, PixelPoint enables its brands flexibility and support to integrate to the technology of its choice in each market.
  • Centralized Data Management: For restaurants with multiple locations across different geographies, PixelPoint POS enables brands to analyze sales, inventory, and customer data across each location and collectively as a whole with its Head Office Application (HO). By gaining insights into international market trends, customer preferences, and operational performance, brands can make informed decisions to drive success. Whether it’s menu adjustments, promotions, pricing, or more, PixelPoint POS’s highly configurable HO empowers brands to manage menus, prices, and labor seamlessly across multiple locations.
  • Scalability and Reporting: As a brand expands internationally, it needs a POS system that can scale to accommodate different needs. PixelPoint POS offers comprehensive reporting capabilities, allowing brands to track key performance indicators, monitor profitability, and identify areas for improvement in each international location. With the PixelPoint POS Headquarters (HQ) product, brands gain access to sales, inventory, and hourly labor tracking through the store portal, empowering them to make data-driven decisions and optimize operations.

Scaling internationally involves numerous considerations for any restaurant. With PixelPoint POS, you eyou don’t have to worry about language barriers, currency differences, adherence to local laws and regulations, and aligning with customer preferences and can instead focus on other critical aspects of your expansion—like the menu items, locations, marketing and the launch! With a strong presence serving over 9,000 active locations worldwide, PixelPoint POS is a proven solution for any restaurant contemplating international growth.

Perhaps it’s time to choose a reliable partner that will support your international ambitions! Schedule a demo with PixelPoint team today.

Tiffany Disher, General Manager, MENU North America

Tiffany Disher

General Manager, MENU North America

Tiffany Disher, General Manager, MENU North America, an omni-channel ordering solution to futureproof restaurant’s growing digital sales needs. Before taking on this new role in January 2023, she was an integral part of Punchh’s growth story. She has advised hundreds of customers over the past eight years on their loyalty strategies both from a base program standpoint as well as ongoing marketing strategies. Before Punchh, Tiffany worked for Schlotzsky’s where she supported the brand marketing team by leading loyalty, eClub, R&D, Franchise advisory council and marketing analytics. Tiffany has her Bachelor’s of Science in Economics from University of Oregon and Master’s in Business with a specialty in Marketing from Baylor University. An avid golfer, hiker and mom of two small children, Tiffany spends her limited free time entering into baking competitions.