Paul Rubin founded Brink Software to provide a state of the art, cloud-based POS solution to the restaurant and hospitality industries. Since PAR’s acquisition of Brink in 2014, Paul has been serving as PAR’s Chief Strategy Officer, using his two-plus decades of development expertise and nearly two decades in the hospitality POS market to help

PAR’s launch of Brink POS v 5.0c is the first update since COVID-19 restrictions began several months ago. Together with REVOLUTION, PAR is also launching a new promotion to coincide with these updates to help table service operators adapt to a changing industry. This limited time offer to waive subscription fees is available for table

Generating QR codes is an easy way to transform your parking lot into a revenue-generating drive-in using low cost signage with no additional hardware required. This gives your guests a convenient, contactless method to order, pay and pick up their food from the safety of their automobiles, and it’s easy for restaurants to set up,

As we describe on our About Us page, the PAR Pineapple is a symbol of universal hospitality, derived from the days when people would serve pineapple for dessert to make their guests feel welcome. At PAR, we focus on the people who build our business, including restaurant operators and those belonging to our growing list

Delivery is currently one of the hottest topics in the restaurant industry; a feature that was once an optional way to receive your pizza has manifested rapidly alongside the cultural shift that now centers around the overzealous consumer need for convenience. Our current generation expects to enjoy their cuisine whenever and wherever their heart’s desire,

Under pressure. If you’re a restaurant operator, David Bowie has summed up in two words the way you’re feeling about your profit margins. In this industry, that kind of pressure is not an unfamiliar sensation – we know our margins are slim – but right now, you’re feeling the squeeze more than ever. That’s thanks

If you’re using pen and paper to take inventory, you know which ingredients you need to order for next week. That’s great. But, do you have a true sense for how often each ingredient sells out? Do you know how much money you’re losing to spillage, over portioning, orders being sent back, theft, and more?

Why do you need a loyalty program? Two reasons: It’s cheaper to retain customers than to create new ones. Repeat customers spend 67% more on average than new customers. You need a way to incentivize customers to return, and a loyalty program is crucial to this. Here are some questions to ask yourself when creating

Registration is open for the 2018 Brink User Group! We have an exciting conference planned for you! This is certainly an event you will not want to miss. Everything is bigger and better in Texas, so we decided to host our grand event in Dallas this year! Still not sure if you want to attend?

A digital customer loyalty program helps retailers and restaurants enjoy seamless management and stronger relationships with repeat customers. As punch cards and coupon clippings have become antiquated, it’s time to ask yourself: “Is my customer loyalty program outdated?” While the buying experience continues to revolve around convenience for consumers, discounts and exclusive offers have become