An Essential Guide to Choosing a POS for Your SMB Restaurant: 7 Must-Have Features in 2023
Running a small or medium-sized restaurant is no easy feat. Every operator knows the daily struggles – constantly juggling menus, staff, customer service, and more. With so much already on your plate as an SMB owner or operator, your POS should make things much easier, not harder. In an era where technology shapes customer experiences, choosing the right POS is crucial. Even smaller restaurants can achieve big success with the right technology by their side.
It is paramount for small or medium-sized restaurants to find the perfect POS system, one that meets their current needs and helps them grow. But what exactly should you consider when choosing a new POS? Let’s dive deep into must-have POS features and factors for SMB restaurant brands.
- Modern, Cloud-Native POS: Restaurant guests today expect seamless, consistent, and convenient experiences across all touchpoints. Outdated POS systems struggle to keep up, and by sticking with one, you may risk lower guest satisfaction and churn. SMB restaurants need a modern, cloud-based POS solution to enhance business connectivity, knowledge, and control, as well as adapt to evolving guest demands and technology. Capabilities like omnichannel ordering and fulfilment, POS mobility, and payment flexibility boost guest satisfaction. Plus, comprehensive management tools for inventory, labor, kitchen, menus, and reporting will help streamline operations across channels and locations for continued success.
- Right Sized Pricing, Without Surprises: Your POS system is a long-term investment, and it is extremely necessary to consider the lasting value of the partnership, not just the initial costs. Operators should read the fine print carefully, as some vendors may guarantee suspiciously low sticker prices to lock them in, but later levy junk fees and surprise add-on costs through punitive contracts. Choose a partner that offers transparent, consultative pricing tailored to your needs.
- Easy-to-use, Flexible Solution: In the restaurant business, time is money. A customizable and user-friendly POS system can help you save both: time and money. A POS that reflects your brand and workflow preferences makes your staff feel at home, and its ease-of-use makes training a breeze. Your team will be up and running quickly, taking orders and serving guests without any extra hassle. This leads to happier and more productive staff, ultimately reducing turnover and operational costs.
- Freedom of Choice with an Open API: Operators need a POS platform that connects every aspect of their restaurant, from front-of-house to back-of-house and beyond. An open API and a wide network of ready-to-use integrations ensure you can stick with your preferred tools and effortlessly add new ones, creating a complete operational ecosystem. Your POS system should be a strategic asset for your restaurant’s success, not just a cash handler.
- Expert Support with White Glove Approach: Technical issues are bound to happen, and when they occur, you want a support team that’s got your back. Choose a POS provider with a strong support infrastructure: local experts who are available 24/7 to help you resolve issues quickly and efficiently. Avoid the challenges of low-touch offshore support, which can lead to confusion and extended downtime. A dependable support team can turn a potential crisis into a minor hiccup, keeping your system running smoothly.
- Scalability for Growth at Any Pace: Planning to expand your business? Make sure your POS system matches your ambitions. Choose a scalable solution from a trusted brand that adapts to your business needs. With a scalable POS, restaurants can integrate new terminals into operations seamlessly, open new locations quickly, and handle large transactions and increased complexity without sacrificing performance.
- Hardware Made to Last: Your POS system is the workhorse of your restaurant, so choose one that comes with hardware that can withstand the daily grind. Durable POS hardware lasts longer, requires fewer repairs, and reduces the risk of downtime, saving you money both now and down the road. Look for hardware made from top-notch materials that’s spill-proof, shockproof, and easy to clean. With long-lasting hardware, you can focus on creating delightful experiences for your customers—without worrying about potential system breakdowns.
PAR Brink POS is the cloud-based solution that delivers on all these considerations for small and medium-sized restaurants. It’s the trusted partner and growth enabler you deserve, adapting to your unique journey and simplifying your restaurant operations:
- Modern features for ordering and fulfillment, multi-unit administration, kitchen and staff management, integrated payments, and analytics. Backed by best-in-class loyalty, online ordering, and back-office solutions.
- Portfolio pricing, without punitive contracts, non-termination clauses, or junk fees that hurt your guest relationships.
- Employees are up and running in less than 30 minutes with Brink’s simple interface and flexible design.
- Open API makes third-party integrations simple. No forced mandates, and a choice of over 250 curated (and growing) integration partners.
- 24/7 partner support without additional fees, even during late-night hours. Issues are always addressed by onshore experts who know your system inside and out.
- Keep the orders flowing even in the most demanding environments with Brink's rock-solid resilience and uptime – handling over 150 million orders monthly.
- Enterprise-grade POS equipment that blends reliable performance, incredible support, and an unbelievably low failure rate.
Don’t let your business get stuck in the past. The longer you stick with an underperforming POS, the more revenue slips through the cracks. Explore your options, ask questions, and find a POS partner that aligns with your vision.
Take your operations into your own hands and optimize your brand with PAR Brink’s limited-time offer for SMB restaurants. Interested in learning more? Visit us at Brink POS or download the eBook now!